Looking for the next Rain
Fresh on the heels of Korean pop star Rain's twin concerts at Impact Arena, efforts are underway to clone him all across Asia.
Park Jin-young of JYP Entertainment came up with the idea a few years ago of holding auditions around the world to find fresh talent, and last year in Taiwan it become "You Can Be Rain". Now it's Thailand's turn.
"There are many talented people in every corner of the world," says Hong Seung Sung, JYP's chief executive for music and artist management.
"We're confident that Asians are equally talented to Americans and Europeans, but we encourage the Asian countries to cooperate and compete together against America and Europe.
"Whereas previously only 3 to 5 per cent of Asian music aptured interest of Western listeners, that's now up to 30 per cent," Hong says.
"So JY Park wants to find more Asian artists to serve the market."
The Asian auditions are for singers, dancers, actors, models and video jockeys. Candidates will have financial support and accommodation whild in South Korea, but they have to bring along a readiness to learn another language.
"We don't just look at Asia market, but the whole international market," Hong says, "so English is very importatn. If you can't speak English, we have a training centre for several languages, including Chinese and Korean."
Hong estimates that it takes about three years to turn an audition winner into a recorded artist with an album in English - and one in his own language. JYP will release a Thai version of the Thai audition winner's CD in conjunction with GMM Grammy, which holds the copyright for Rain's releases here.
All the artists-in-training will sign 10-year contracts with JYP.
Application forms can be downloaded from www.jype.com/autition.club and then sent to auditionth@jype.com.
The auditions take place at the AUA auditorium this Sunday at 1pm.
For more information, call the Korea National Tourism Orgainsation at (02)231 3895-6
===================================================
Source: The Nation: Thursday 2 March, 2006
Credit: janejz@Bi's kingdom @ popcornfor2.com / Jungjihoonthailand.com
Park Jin-young of JYP Entertainment came up with the idea a few years ago of holding auditions around the world to find fresh talent, and last year in Taiwan it become "You Can Be Rain". Now it's Thailand's turn.
"There are many talented people in every corner of the world," says Hong Seung Sung, JYP's chief executive for music and artist management.
"We're confident that Asians are equally talented to Americans and Europeans, but we encourage the Asian countries to cooperate and compete together against America and Europe.
"Whereas previously only 3 to 5 per cent of Asian music aptured interest of Western listeners, that's now up to 30 per cent," Hong says.
"So JY Park wants to find more Asian artists to serve the market."
The Asian auditions are for singers, dancers, actors, models and video jockeys. Candidates will have financial support and accommodation whild in South Korea, but they have to bring along a readiness to learn another language.
"We don't just look at Asia market, but the whole international market," Hong says, "so English is very importatn. If you can't speak English, we have a training centre for several languages, including Chinese and Korean."
Hong estimates that it takes about three years to turn an audition winner into a recorded artist with an album in English - and one in his own language. JYP will release a Thai version of the Thai audition winner's CD in conjunction with GMM Grammy, which holds the copyright for Rain's releases here.
All the artists-in-training will sign 10-year contracts with JYP.
Application forms can be downloaded from www.jype.com/autition.club and then sent to auditionth@jype.com.
The auditions take place at the AUA auditorium this Sunday at 1pm.
For more information, call the Korea National Tourism Orgainsation at (02)231 3895-6
===================================================
Source: The Nation: Thursday 2 March, 2006
Credit: janejz@Bi's kingdom @ popcornfor2.com / Jungjihoonthailand.com
posted by Flor at 9:13 PM
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